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Australian shape label Zimmermann is set to open a store in New York next month following the outcome of its Robertson Boulevard boutique in LA.
At its new Mercer St address, the cult ticket will sit alongside designer stores including Kate Spade, APC, Phillip Lim and Alexander Wang, objective to name a few.
“We’ve been looking for a store in New York for a while now and the space on Mercer feels set to rights for us,” said designer Nicky Zimmermann. “It’s in a close spot on the street and it’s in one of those amazing Soho buildings with the traditional cast aside iron façade.”
Zimmermann, who’s currently hard at work with sister Simone on their upcoming Mercedes-Benz Mould Week Sydney show, says the current LA store has been “doing unusually well”, prompting them to open the New York store in quick birthright.
“Being able to showcase Zimmermann in a single store space has been indeed well received,” said Nicky. “We’re really on a high about New York. It’s another big step for us but it’s what we’ve been working towards for a long time.
Source: marie claire magazine Australia